Where to start
Start with Apple
You want the deepest read. The company we have covered most: 32 analyses, each one a decision it faced.
Apple →Start from the decision
You care about the decision, not the company. The decisions companies keep facing, each with a guide built from the companies that faced it and how it turned out.
Strategic Decisions →A company Casebook
You need every case for one company. Each verified decision record for one company, with its outcomes and sources, in Excel, PowerPoint, Word, PDF and JSON.
Casebooks by company →Find a company
Apple
32 analysesMicrosoft
25 analysesAmazon
22 analysesAlphabet (Google)
21 analysesTesla
17 analysesMeta
15 analysesDisney
14 analysesNetflix
14 analysesBoeing
12 analysesSony
12 analysesUber
12 analysesIBM
11 analysesSalesforce
11 analysesSamsung
11 analysesIntel
10 analysesMcDonald's
10 analysesAirbnb
9 analysesCoca-Cola
9 analysesNintendo
9 analysesWalmart
9 analysesAlibaba
8 analysesCostco
8 analysesGE
8 analysesStarbucks
8 analysesToyota
8 analysesDell
7 analysesFord
7 analysesNestle
7 analysesNike
7 analysesNvidia
7 analysesTSMC
7 analysesAdobe
6 analysesAMD
6 analysesAmerican Express
6 analysesBlock (Square)
6 analysesCoinbase
6 analysesJPMorgan Chase
6 analysesNovo Nordisk
6 analysesOracle
6 analysesPepsiCo
6 analysesProcter & Gamble
6 analysesTarget
6 analysesX (Twitter)
6 analysesASML
5 analysesBerkshire Hathaway
5 analysesBMW
5 analysesBYD
5 analysesByteDance / TikTok
5 analysesTools to try
- Ansoff move finderFramework: Ansoff Matrix
- Business model canvas builderFramework: Business Model Canvas
- Change readiness checkFramework: Kotter's 8-Step Change Model
- Five Forces scorerFramework: Porter's Five Forces
- SMART goal builderFramework: SMART Goals
- SWOT builderFramework: SWOT Analysis
More from Stratrix
Strategic Decisions
The big calls companies keep facing, told through the 819 companies on record that made them.
24 decisionsFind your decision →The Strategist’s Craft
The methods behind the job: the planning cycle, initiative charters, decision rights, the memo that gets a yes.
Methods and templatesStart with the craft →Test a decision, free
Set a live decision against the companies that made it before you.
AcquisitionsThe Distance TestDivestituresThe Divestiture TestDiversificationThe Diversification TestMake or buyThe Make-or-Buy TestNew analyses, by email
The defining moves in business, and what they teach, as they publish.
When the decision is yours.
Reading a company is one thing; running the same decision is another. A Strategy Pack takes one recurring decision and gives you everything needed to run it.
Recently published: The Enterprise Discount · The Usage Switch · The Restatement. Each one $499, one-time.