Company data sheet · Alphabet (Google)
Alphabet (Google): growth far beyond its economy.
- Industry
- Computer Programming, Data Processing, Etc.
- Headquarters
- United States
- Ticker
- GOOGL (Nasdaq)
- Sources
- SEC filings (2015–2026), Stratrix's verified Decision Cases, market data and official economic statistics for the United States
- Data as of
- October 18, 2026
- It outgrew its own economy many times over. Revenue rose from $90.3 billion in 2016 to $403 billion in 2025: 4.5 times as much. The US economy, counted the same way in money terms, grew about 60%. Whatever drove it, the economy around it does not account for growth of that size.
- Leaders came and went. Alphabet (Google) filed 31 leadership changes since 2016, more than 80% of large service companies (the median is 22). The day after each, its shares moved a median 0.3 points against its sector. The news was rarely news.
- Twelve decisions on record. Stratrix has verified twelve of Alphabet (Google)'s big decisions, each with what happened next. The hardest year after: "Google Still Ran 90% of Searches in 2025 — the Real Threat Wears a Black Robe", with its shares 13 points behind the S&P 500 over the next year. The best: "Google's Own AI Chief Said It Moved 'More Conservatively Than a Small Startup'", 164 points ahead of the S&P 500 over the next three years.
- Profitable every year. Alphabet (Google) made money in each of its last ten fiscal years, from $12.7 billion (2017) to $132 billion (2025).
Financial results
| Fiscal year | Revenue | Net income | |
|---|---|---|---|
| 2016 | $90.3 billion | $19.5 billion | |
| 2017 | $111 billion | $12.7 billion | |
| 2018 | $137 billion | $30.7 billion | |
| 2019 | $162 billion | $34.3 billion | |
| 2020 | $183 billion | $40.3 billion | |
| 2021 | $258 billion | $76 billion | |
| 2022 | $283 billion | $60 billion | |
| 2023 | $307 billion | $73.8 billion | |
| 2024 | $350 billion | $100 billion | |
| 2025 | $403 billion | $132 billion |
As reported in its annual filings. Losses in red.
Stratrix Decision Cases
- 2024Google Still Ran 90% of Searches in 2025 — the Real Threat Wears a Black Robe
- 2023Google's Own AI Chief Said It Moved 'More Conservatively Than a Small Startup'
- 2019Larry Page and Sergey Brin gave Pichai the CEO title in 2019 — and kept half the votes
- 2018Google Built the Cloud First and Still Lost a Decade. The Reason Wasn't Technical.
- 2015Alphabet Split Google Into Two Reporting Lines in 2015 — and Never Broke Out a Single Bet
- 2015Google Services Earned $121.3B in 2024; Other Bets Lost About $4.4B — a 17:1 Cross-Subsidy
- 2013Inside the Google Graveyard: 250 Products Starved on Purpose by a $400B Ad Monoculture
- 2006Google walked away from a $28M Java deal, then spent a decade defending the risk in court
- 2005Every Google Expansion Answered a Threat to Where the Search Query Gets Typed
- 2005By Its Co-Founder's Own Account, Google Bought Android Out of Fear of Being Locked Out
- 2005Android Won 72% of the World. Google Still Writes Apple a $20 Billion Check.
- 2005Ads Still Funded 78% of Alphabet's 2023 Revenue; Android and YouTube Hardened the Engine
The full data sheet · Data Plan
Everything behind these findings, ready for your board deck.
- Market reaction to disclosed decisions: 33 decision filings since 2016, each linked to the SEC, with the share return against its sector and the S&P 500 the next day and the next year (31 with market data).
- Economic context: 7 measures for the United States, every year since 2016, from the official sources.
- Peer comparison: against 74 companies of its size in its sector.
- Financial results: ten years of revenue, operating and net income, and every annual report, linked.
- Methods and sources, so each number can be checked and cited.
The full data sheet downloads with the Data Plan. To see exactly what you get first, open the Boeing sample PDF or Excel.