Find your way in
Start from the decision in front of you, from the company you are studying, or from the whole family of questions. Every road ends at a casebook page with a free sample record and the full list of who is inside.
Decision-type casebooks
One casebook for each of the 24 decision types: every verified record of companies that faced the same fork, so you can compare how each one chose and what came back.
Company casebooks
One company, every decision it faced. The pricing move, the acquisition, the crisis and the succession on equal terms, for every company with enough verified records to carry a casebook.
Family bundles
Every casebook of one family in a single set. If your question sits anywhere in a family, the bundle is cheaper than buying its casebooks one at a time and lets you read across them.
Strategy templates
The working documents behind the analysis. The universal set is free with your email; the family and signature sets ship inside the casebooks and the license.
Strategy reference models
A strategy framework rebuilt as a working file, with what to decide at every component and the verified records of companies making that decision. Divestiture, digital transformation, data, technology and AI strategy.
Industry decision references
Every decision type for one industry, with sector outcome benchmarks. Financial services is first; it opens once a hundred verified records are in.
The library license
Every casebook, every re-issue and the Decision Radar feed for a year, for one person or for a firm. The way in if you would otherwise buy four or more casebooks.
What a casebook is
Think of a casebook as business strategy case studies with the outcomes filled in, and in a form you can actually compare. Every record answers the same questions about one company: when did the fork come, what was on the table, what did they choose and why, what did they commit, and what happened at one, three and five years. Every fact is cited to its source, and where we offer a judgment, it is labeled as one. The records come from Stratrix's own sourced stories, are checked mechanically against them, re-read by a second model from a different vendor, and arbitrated by a third, so what you get is comparable field by field in a way a folder of case studies never is.
It is built for the person with a memo, a deck or a model to finish: strategy and corporate development teams, consultants and advisors, founders facing the same fork, and faculty and analysts who would rather have a cited dataset than a reading list. It stands in for the three to four hours a record you would spend doing the research yourself, for the analyst seat that treats decisions as examples inside reports, and for the consulting workstream that assembles precedents once. Each casebook is a one-time purchase in Excel, JSON, PowerPoint, Word and PDF, and it is re-issued whenever a story a record rests on changes.
There are 24 decision types in 7 families, one casebook for each, one bundle per family, and a casebook for every company with enough verified records to carry one. A casebook goes on sale once its records have passed every check. Until then its page shows what exists, and nothing is sold.
The casebooks people buy most
The decision-type casebooks with the deepest verified coverage. See all 24 decision types →
Adjacency Expansion
Why move from the core into the next thing over?
Crisis Response
How did they handle the defining crisis?
Cannibalization Choice
Why kill their own cash cow before a rival could?
The Pricing Lens
Why has the pricing evolved the way it has?
The Money Machine
How does the money actually get made?
The Counterfactual
Why didn't they buy, build, or enter when they had the chance?
The Fall
Why did a dominant company come apart?
The Turnaround
How did they come back from near-death?
Company casebooks
The companies with the most verified decisions on record. See all 48 companies →
Apple
How did Apple handle the forks that defined it, and what happened next?
Microsoft
How did Microsoft handle the forks that defined it, and what happened next?
Amazon
How did Amazon handle the forks that defined it, and what happened next?
Tesla
How did Tesla handle the forks that defined it, and what happened next?
Netflix
How did Netflix handle the forks that defined it, and what happened next?
Alphabet (Google)
How did Alphabet (Google) handle the forks that defined it, and what happened next?
Disney
How did Disney handle the forks that defined it, and what happened next?
Meta
How did Meta handle the forks that defined it, and what happened next?
Family bundles
Every casebook of one family in a single set. About the bundles →
Decision Forks Bundle
The pivotal calls where the path split — why this road, and what the other one would have cost.
Business Model Bundle
How the money actually works — and what would break it.
Boundaries of the Firm Bundle
What a company chooses to own, what it refuses to, and why.
Moat & Competition Bundle
What keeps rivals from simply copying the move.
Growth & Portfolio Bundle
Where the next curve of growth comes from.
People & Control Bundle
Who really holds the wheel when it matters.
Crisis & Reinvention Bundle
What happens when the model that worked stops working.
How we make sure a record is right
- A record is drawn only from the story it comes from and that story's sources. Nothing is added from memory or the open web.
- Every fact carries a citation and a verbatim excerpt. A number, date or quote the story does not contain fails a mechanical check.
- A second model from a different vendor reads the record against the story, and a third arbitrates any disagreement.
- Where we offer a judgment, on reversibility or on the verdict, it rests on the record's own fields and is labeled as a judgment.
- Only records that pass all of it go into a casebook. The ones that fall short are shown with their state, and not sold.
Hear about new casebooks
New records, new casebooks and re-issues, in one short note a month. No noise.