Who are Zoom’s competitors?
Zoom names 13 companies as competitors in its latest annual report, on 4 fronts. 3 companies name Zoom back.
Skip to the field, head to head ↓Zoom company profile
Zoom's profit margin nearly matches Microsoft's; its growth doesn't
Zoom lists 13 rivals in four groups, but one group sets the terms. Microsoft 365 and Google Workspace belong to what Zoom calls "bundled productivity suite providers". For them, meetings are one feature in a larger purchase. Zoom made $4.9 billion with a 39% net margin. Microsoft made $331.8 billion at 40%.
So Zoom has no profit problem. Its problem is growth. Zoom grew 4%, while Microsoft grew 18%. RingCentral, a direct rival, grew 5% with a 2% margin. Five9 grew 10% with a 3% margin. Zoom keeps more of each dollar than the specialists, and it grows more slowly than most of the companies it is compared with.
Here is the line to repeat: Zoom is a profitable standalone in a market where the biggest rivals treat its product as a feature. The others are paying to move up a layer. Nice spent $887.3 million on Cognigy, and it describes Zoom as a vendor offering "basic CCaaS capabilities". The open question for Zoom is what it can offer that a suite cannot simply include.
Where Zoom says it competes
“We face competition from legacy web-based meeting services providers, including Cisco Webex and GoTo”
“bundled productivity suite providers with communications offerings, including Microsoft 365 (with Teams) and Google Workspace (with Meet)”
“UCaaS and legacy web-based meeting providers, including Avaya, RingCentral, 8x8, and in our Contact Center offerings, Five9, Inc., Genesys, and NICE inContact”
“consumer-facing platforms that can support small- or medium-sized businesses, including Amazon, Apple, and Facebook”
Who names Zoom as a competitor
“We also face competition from many smaller contact center service providers such as Content Guru and Talkdesk, as well as vendors offering both unified communications and contact center solutions such as RingCentral and Zoom.”
10-K for 2025“We also compete against certain UCaaS and collaboration software vendors such as 8x8, Vonage and Zoom, which offer basic CCaaS capabilities.”
20-F for 2025“Competitors to Office include software and global application vendors, such as Apple, Cisco Systems, Google, Meta, Proofpoint, Slack, Symantec, Zoom, and numerous web-based and mobile application competitors as well as local application developers.”
10-K for 2024The field, from the filings
| Company | Fiscal year | Revenue | Growth | Net margin | Employees |
|---|---|---|---|---|---|
| Zoom | FY to Jan 2026 | $4.9B | +4% | 39% | 7,438 |
| Amazon | 2025 | $716.9B | +12% | 11% | 1,576,000 |
| Apple | FY to Sep 2025 | $416.2B | +6% | 27% | 166,000 |
| Alphabet (Google) | 2025 | $402.8B | +15% | 33% | 190,820 |
| Microsoft | FY to Jun 2026 | $331.8B | +18% | 40% | 223,000 |
| Meta | 2025 | $201.0B | +22% | 30% | 78,865 |
| Nice | 2025 | $2.9B | +8% | 21% | 9,626 |
| RingCentral | 2025 | $2.5B | +5% | 2% | 7,378 |
| Five9 | 2025 | $1.1B | +10% | 3% | 2,910 |
Each company’s latest fiscal year as reported to the SEC, in US dollars; fiscal years end in different months. Rivals that report outside the US or in other currencies are not shown.
How concentrated Zoom’s customers are
“No individual customer represented more than 10% of our total revenue in the fiscal year ended January 31, 2026.”
“Revenue from these customers represented 32.8%, 31.0%, and 29.2% of total revenue for the fiscal years ended January 31, 2026, 2025, and 2024, respectively.”
“Revenue from Enterprise customers represented 60.3%, 59.0% and 57.9% of total revenue for the fiscal years ended January 31, 2026, 2025, and 2024, respectively.”
What the rivals have done lately
Decisions that shaped the field
Asked about Zoom’s competitors
Who are Zoom's competitors?
In its annual report for fiscal 2026, Zoom names 13 competitors across 4 fronts: legacy web-based meeting providers, bundled productivity suite providers, ucaas and legacy meeting providers and consumer-facing platforms for small businesses. 10-K for fiscal 2026
Which companies name Zoom as a competitor?
3 companies in our coverage name it in their own annual reports: Five9, Nice and Microsoft.
How does Zoom compare with its rivals?
Zoom reported $4.9B in revenue in its latest fiscal year, +4% on a year, with a 39% net margin. Amazon: $716.9B, 11% net margin; Apple: $416.2B, 27% net margin.
What are the alternatives to Zoom?
The companies Zoom itself names as competitors are listed above, front by front, each in its own report’s words. Which matters for a given buyer depends on the job, not the list.
How much of your revenue comes from somebody who is also trying to replace you?
Sources: Zoom’s annual report for fiscal 2026; the annual reports of the companies that name it; each company’s financial data as reported to the SEC; Stratrix Decision Records. Analysis and data, not advice.
Keep going
Tools to try
- Ansoff move finderFramework: Ansoff Matrix
- Business model canvas builderFramework: Business Model Canvas
- Change readiness checkFramework: Kotter's 8-Step Change Model
- Five Forces scorerFramework: Porter's Five Forces
- SMART goal builderFramework: SMART Goals
- SWOT builderFramework: SWOT Analysis
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