Company profile
SEC EDGAR ↗- Industry
- Retail-Family Clothing Stores
- Listed
- NYSE: ANF
- Incorporated
- OH
- Headquarters
- New Albany, OH
- Fiscal year end
- Jan 30
Financials
FY2026- Revenue
- $5.27B
- Net income
- $515.0M
- Total assets
- $3.54B
| Fiscal year | Revenue | Net income | Total assets |
|---|---|---|---|
| FY2026 | $5.27B | $515.0M | $3.54B |
| FY2025 | $4.95B | $574.0M | $3.30B |
| FY2024 | $4.28B | $335.4M | $2.97B |
| FY2023 | $3.70B | $10.4M | $2.71B |
| FY2022 | $3.71B | $270.1M | $2.94B |
| FY2021 | $3.13B | −$114.0M | $3.31B |
Reported fiscal years from SEC filings (10-K) — SEC EDGAR ↗. Stratrix is a strategy publication, not a real-time financial data service.
Decisions on record
2 verified Decision Cases on Abercrombie & Fitch, and the casebook each one belongs to.
| Fork date | Decision type | What Abercrombie & Fitch chose | Where it stood | The story | Casebook |
|---|---|---|---|---|---|
| 2014 | Crisis Response | Distance from the man | federal indictment unsealed dragged Jeffries's name and the company back into headlines (2024-10) | Read the story → | Crisis Response Casebook → |
| 2022 | The Turnaround | Institutional buying-discipline rebuild | Closed at all-time high of $192.34 on June 12, 2024, and by mid-2026 sat around $84 - a decline of roughly 56% from peak (2026-06) | Read the story → | The Turnaround Casebook → |
Videos on Abercrombie & Fitch
Run one of these yourself
The decisions Abercrombie & Fitch faced, as kits you can run.
Each pack takes one of these decisions and gives you the framework, a deck for the room, a model that resolves to one number, and the sourced cases behind it. $499, one-time.
Crisis & ReinventionThe Crisis ResponseWhat is one more quarter of not acting worth?See the pack →People & ControlThe RefusalWhat does your doctrine refuse, and can you pay for it in a bad year?See the pack →Crisis & ReinventionThe TurnaroundIs this plan a turnaround, and can it be finished?See the pack →
The analyses
The Crisis Response · Crisis & Reinvention
Abercrombie Rebuilt the Brand. It Couldn't Rebuild the Past.
A&F clawed back from a $3.3 billion trough to a record $5.27 billion in sales by distancing itself from one man. Then, in October 2024, a federal indictment dragged his name — and the company's — back into the headlines. A turnaround built on a person stays exposed to that person.
8 min
The Culture Doctrine · People & Control
Abercrombie Sold Exclusion as a Product. The Courts Sent the Invoice.
Abercrombie's culture doctrine - 'we go after the cool kids' - drove a decade of growth and a $50 million discrimination settlement. The same doctrine became a litigation time-bomb and, in 2013, a single viral moment that started 18 straight quarters of decline.
8 min
The Turnaround · Crisis & Reinvention
Abercrombie's Comeback Was a Six-Year Grind; the Stock Has Already Given Back Half Its Peak
Abercrombie's comeback is real: fiscal 2024 net sales of $4.95B, up 16%, with a 15% operating margin and EPS up 72%. But the turnaround was a six-year institutional grind, not a brand-heat moment - and the stock has already given back over half its peak.
8 min
Tools to try
- Ansoff move finderFramework: Ansoff Matrix
- Business model canvas builderFramework: Business Model Canvas
- Change readiness checkFramework: Kotter's 8-Step Change Model
- Five Forces scorerFramework: Porter's Five Forces
- SMART goal builderFramework: SMART Goals
- SWOT builderFramework: SWOT Analysis
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