Who are Mondelez’s competitors?
Mondelez names 11 companies as competitors in its latest annual report. 3 companies name Mondelez back.
Skip to the field, head to head ↓Mondelez company profile
Mondelez picks its rivals by size. Its rivals pick it by shelf.
Mondelez names 11 competitors, including Coca-Cola, Colgate-Palmolive and Procter & Gamble. It describes them as "companies considered our market competitors or that have been selected on the basis of industry, global focus or industry leadership". That is a league, not an aisle. Several of the names have little to do with a snack shelf.
Smaller companies draw the map differently. Sanfilippo, with $1.2 billion in revenue, lists "Mondelez (CLIF brand)" among its bar rivals. Prestige Consumer Healthcare, at $1.1 billion, puts Mondelez International in a list of branded competitors with AbbVie and Bayer AG. Hostess Brands counts it among its largest national competitors. In each case the rival names one brand or one category, not the whole company.
So Mondelez has two competitive positions. Against its own peer group, it had $38.5 billion in revenue, 6% growth and a 6% net margin, next to Coca-Cola's 27%. Against everyone else, it is a rival that turns up wherever a brand sits next to someone's core business. A strategist should ask which of those two maps a given decision is drawn on.
Where Mondelez says it competes
“companies considered our market competitors or that have been selected on the basis of industry, global focus or industry leadership”
Who names Mondelez as a competitor
“In the bar industry, we compete with, among others, General Mills (Nature Valley brand), PepsiCo, Inc. (Quaker brand), Mondelez (CLIF brand), Kellanova (Nutrigrain brand), Mars (KIND and Nature's Bakery brands) as well as regional bar manufacturers.”
10-K for 2026“Our branded competitors include, among others, AbbVie Inc., Alcon, Bausch + Lomb, Bayer AG, Combe, Compass Diversified, Haleon plc, Kenvue, Mondelez International, Reckitt Benckiser Group plc, Opella, Scholl's Wellness Company, Sunstar Group, The Procter & Gamble Company and Unilever.”
10-K for 2026“Some of our largest national SBG competitors include Flowers Foods, Inc., Grupo Bimbo, S.A., McKee Foods Corporation and Mondelez International, Inc.”
10-K for 2022The field, from the filings
| Company | Fiscal year | Revenue | Growth | Net margin | Employees |
|---|---|---|---|---|---|
| Mondelez | 2025 | $38.5B | +6% | 6% | – |
| PepsiCo | 2025 | $93.9B | +2% | 9% | 306,000 |
| Procter & Gamble | FY to Jun 2026 | $87.0B | +3% | 18% | 104,000 |
| Coca-Cola | 2025 | $47.9B | +2% | 27% | – |
| Colgate Palmolive | 2025 | $20.4B | +1% | 10% | 33,600 |
| General Mills | FY to May 2026 | $18.4B | −5% | 0% | 33,000 |
| Hershey | 2025 | $11.7B | +4% | 8% | 175,502,045 |
| Sanfilippo John B & SON | FY to Jun 2026 | $1.2B | +6% | 5% | 1,770 |
| Prestige Consumer Healthcare | FY to Mar 2026 | $1.1B | −4% | 17% | – |
Each company’s latest fiscal year as reported to the SEC, in US dollars; fiscal years end in different months. Rivals that report outside the US or in other currencies are not shown.
How concentrated Mondelez’s customers are
“During 2025, no single customer accounted for more than 10% of our net revenues.”
What the rivals have done lately
“In December 2024, we acquired the Strauss Group’s 50% ownership in Sabra Dipping Company, LLC (Sabra) and Sabra became a wholly-owned subsidiary.” filing
“In December 2024, we acquired the Strauss Group’s 50% ownership in Sabra Dipping Company, LLC (Sabra) and Sabra became a wholly-owned subsidiary.” filing
“During the fiscal year ended June 30, 2024, the Company recorded a $1.3 billion before tax ($1.0 billion after tax) non-cash impairment charge on an indefinite-lived intangible asset acquired as part of the Company’s 2005 acquisition of …” filing
“On April 30, 2025, the Company acquired Care TopCo Pty Ltd, the owner of the Prime100 pet food business, for cash consideration of AU $ 471 (approximately $ 301 ).” filing
“During the first quarter of fiscal 2023, we acquired TNT Crust, a manufacturer of high-quality frozen pizza crusts for regional and national pizza chains, foodservice distributors, and retail outlets, for a purchase price of $ 253.0 mill…” filing
“During the third quarter of fiscal 2025, we acquired NX Pet Holding, Inc., representing Whitebridge Pet Brands’ North American premium cat feeding and pet treating business, for a purchase price of $ 1.4 billion (Whitebridge Pet Brands a…” filing
Decisions that shaped the field
Asked about Mondelez’s competitors
Who are Mondelez's competitors?
In its annual report for fiscal 2025, Mondelez names 11 competitors. 10-K for fiscal 2025
Which companies name Mondelez as a competitor?
3 companies in our coverage name it in their own annual reports: Sanfilippo John B & SON, Prestige Consumer Healthcare and Hostess Brands.
How does Mondelez compare with its rivals?
Mondelez reported $38.5B in revenue in its latest fiscal year, +6% on a year, with a 6% net margin. PepsiCo: $93.9B, 9% net margin; Procter & Gamble: $87.0B, 18% net margin.
What are the alternatives to Mondelez?
The companies Mondelez itself names as competitors are listed above, front by front, each in its own report’s words. Which matters for a given buyer depends on the job, not the list.
How much of your revenue comes from somebody who is also trying to replace you?
Sources: Mondelez’s annual report for fiscal 2025; the annual reports of the companies that name it; each company’s financial data as reported to the SEC; Stratrix Decision Records. Analysis and data, not advice.
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- SWOT builderFramework: SWOT Analysis
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