On the Record · Taboola.com
Taboola.com acquisitions, on the record
The businesses Taboola.com bought and sold, as its annual reports describe them, with the cash it reported paying for acquisitions each year and every deal filing since 2016.
Deals its annual reports describe
| Business | Deal | When | Value |
|---|---|---|---|
Shop Holding Corporation (Connexity)Word for word“On September 1, 2021 we completed our previously announced acquisition of Shop Holding Corporation, which we refer to as Connexity.” 10-K for 2023 | acquisition | September 1, 2021 | — |
ION Acquisition Corp. 1 Ltd.Word for word“The Business Combination and other transactions contemplated by the Merger Agreement, closed on June 29, 2021 after receipt of the required approval by our shareholders and ION’s shareholders and the fulfillment of certain other conditions.” 10-K for 2023 | merger | June 29, 2021 | — |
ConnexityWord for word“These activities, including the Connexity acquisition in September 2021, involve significant risks to our business.” 10-K for 2024 | acquisition | September 2021 | — |
Perfect MarketWord for word“From 2007 until 2014, he served as President and Chief Operating Officer of Perfect Market, until it was acquired by Taboola.” 10-K for 2024 | acquisition | — | — |
| Fiscal year ended | Cash paid for acquisitions (net of cash acquired) | Goodwill from acquisitions |
|---|---|---|
| 2021-12-31 | — | $531.2 million |
| 2022-12-31 | $8 million | $5.9 million |
| 2023-12-31 | $0 | — |
| 2024-12-31 | $719,000 | — |
| 2025-12-31 | $0 | — |
Deal filings since 2016
- 2025-11-12 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2025-03-19 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2023-01-17 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
Read from Taboola.com’s annual reports (10-K for 2025, 10-K for 2024, 10-K for 2023) and the financial data it files with the SEC, as of 2026-02-25. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.