On the Record · Diageo

Diageo acquisitions, on the record

The businesses Diageo bought and sold, as its annual reports describe them, with the cash it reported paying for acquisitions each year and every deal filing since 2016.

Deals its annual reports describe

Business	Deal	When	Value
Don Papa Rum Word for word“The acquisitions and disposals movement in the year ended 30 June 2024 was primarily attributable to the acquisition of Don Papa Rum and to the disposal of Windsor Global Co., Ltd. and Guinness Cameroun S.A.” 20-F for 2024	acquisition	—	—
Windsor Global Co., Ltd. Word for word“The acquisitions and disposals movement in the year ended 30 June 2024 was primarily attributable to the acquisition of Don Papa Rum and to the disposal of Windsor Global Co., Ltd. and Guinness Cameroun S.A.” 20-F for 2024	divestiture	—	—
Guinness Cameroun S.A. Word for word“The acquisitions and disposals movement in the year ended 30 June 2024 was primarily attributable to the acquisition of Don Papa Rum and to the disposal of Windsor Global Co., Ltd. and Guinness Cameroun S.A.” 20-F for 2024	divestiture	—	—
Windsor business in Korea Word for word“In the year ended 30 June 2024 , exceptional non-operating items were a loss of $70 million ( 2023 – a gain of $364 million ), mainly driven by the loss on the sale of the Windsor business in Korea ( $58 million ).” 20-F for 2024	divestiture	—	—
Kanlaon Limited and Chat Noir Co. Inc. Word for word“In the year ended 30 June 2023, acquisitions included upfront payments of €246 million ($261 million) for Kanlaon Limited and Chat Noir Co. Inc. (the owner of Don Papa Rum) and $102 million for Balcones Distilling.” 20-F for 2024	acquisition	In the year ended 30 June 2023	€246 million ($261 million)
Balcones Distilling Word for word“In the year ended 30 June 2023, acquisitions included upfront payments of €246 million ($261 million) for Kanlaon Limited and Chat Noir Co. Inc. (the owner of Don Papa Rum) and $102 million for Balcones Distilling.” 20-F for 2024	acquisition	In the year ended 30 June 2023	$102 million
United Spirits Limited (USL) Popular brands Word for word“The acquisitions and disposals movement in the year ended 30 June 2023 was primarily attributable to the disposal of the United Spirits Limited (USL) Popular brands and Guinness Cameroun S.A.” 20-F for 2024	divestiture	In the year ended 30 June 2023	—
Picon brand Word for word“The reported tax charge for the year ended 30 June 2022 included an exceptional tax credit of $40 million , comprising exceptional tax credits of $45 million and $24 million on the impairment of the McDowell's and Bell's brands respectively, partly offset by an exceptional tax charge of $29 million in respect of the gain on the sale of the Picon brand and a further tax charge of $4 million in respect of winding down operations in Russia.” 20-F for 2024	divestiture	—	—
distribution rights of all remaining brands distributed by Moët Hennessy Diageo France Word for word“We also announced that Diageo has acquired the distribution rights of all remaining brands currently distributed by our joint venture, Moët Hennessy Diageo France.” 20-F for 2024	agreed acquisition	—	—
Ritual Beverage Company LLC Word for word“On 24 September 2024, Diageo completed the acquisition of, and paid $23 million, net of cash acquired, for the remaining issued share capital of Ritual Beverage Company LLC (owner of Ritual Zero Proof non-alcoholic spirits brand), that it did not already own.” 20-F for 2025	acquisition	24 September 2024	$23 million
Nao Spirits & Beverages Private Limited Word for word“On 19 June 2025, Diageo announced that it acquired a controlling stake in Nao Spirits & Beverages Private Limited.” 20-F for 2025	acquisition	19 June 2025	—
Guinness Nigeria PLC Word for word“In the year ended 30 June 2025 , exceptional non-operating items were a loss of $220 million , mainly driven by the loss on the sale of Guinness Nigeria PLC ($125 million) and loss on the prospective sale of Guinness Ghana Breweries PLC ($114 million).” 20-F for 2025	divestiture	—	$125 million
Pampero brand Word for word“The acquisitions and disposals movement in the year ended 30 June 2025 was primarily attributabl e to the acquisition of Ritual Beverage Company LLC, the disposals of the Pampero brand and the Cacique brand, the new Cîroc contractual arrangement in North America and the disposal of Guinness Nigeria PLC.” 20-F for 2025	divestiture	—	—
Cacique brand Word for word“The acquisitions and disposals movement in the year ended 30 June 2025 was primarily attributabl e to the acquisition of Ritual Beverage Company LLC, the disposals of the Pampero brand and the Cacique brand, the new Cîroc contractual arrangement in North America and the disposal of Guinness Nigeria PLC.” 20-F for 2025	divestiture	—	—
Cîroc Word for word“Performance across net sales value growth, operating profit growth, and operating cash conversion for fiscal 25 has been assessed including the performance of Cîroc which was disposed of prior to year end.” 20-F for 2025	divestiture	—	—
DeLeon Holdco LLC Word for word“In the year ended 30 June 2024 , the purchase of shares of non- controlling interests of $223 million represented the acquisition of 50% of DeLeon Holdco LLC's share capital.” 20-F for 2025	acquisition	—	$223 million
Grand Metropolitan Public Limited Company and Guinness plc groups Word for word“The Diageo group was formed by the merger of the Grand Metropolitan Public Limited Company and Guinness plc groups in December 1997.” 20-F for 2026	merger	December 1997	—
East African Breweries PLC Word for word“On disposals, we announced the sale of East African Breweries PLC, where we would like to thank colleagues across Kenya, Uganda and Tanzania for their commitment and professionalism.” 20-F for 2026	agreed divestiture	—	—
Guinness Ghana Breweries PLC, Guinness Nigeria PLC and Seychelles Breweries Limited Word for word“The acquisitions and disposals movement in the year ended 30 June 2026 was primarily attributabl e to the sales of Guinness Ghana Breweries PLC, Guinness Nigeria PLC and Seychelles Breweries Limited, the disposal of the Sheridan's brand and the Cîroc contractual arrangement in North America.” 20-F for 2026	divestiture	year ended 30 June 2026	—

Read from Diageo’s annual reports (20-F for 2026, 20-F for 2025, 20-F for 2024) and the financial data it files with the SEC, as of 2026-08-18. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.