On the Record · Willis Towers Watson
Willis Towers Watson competitors, on the record
The companies Willis Towers Watson names as competitors in its annual reports, 2023 to 2025, and the companies that name Willis Towers Watson, each with the sentence and the filing.
Who Willis Towers Watson names
| Company | Named in |
|---|---|
| Aon plc | 2025 |
| Automatic Data Processing | 2025 |
| Deloitte LLP | 2025 |
| Ernst & Young | 2025 |
| Fidelity | 2025 |
| HealthEquity | 2025 |
| KPMG | 2025 |
| Mercer HR Consulting | 2025 |
| Milliman | 2025 |
| Oliver Wyman | 2025 |
| PricewaterhouseCoopers | 2025 |
| SunGard | 2025 |
| WageWorks | 2025 |
In its own words
Aon plc, Mercer HR Consulting
Word for word“Our largest competitors in the pension consulting industry are Mercer HR Consulting (a Marsh & McLennan company) and Aon plc.” 10-K for 2025
Automatic Data Processing, Fidelity
Word for word“Aon plc, Mercer (a Marsh & McLennan company), Automatic Data Processing and Fidelity are among our largest competitors in the insurance exchange industry.” 10-K for 2025
Deloitte LLP, Ernst & Young, KPMG, Milliman, Oliver Wyman, PricewaterhouseCoopers, SunGard
Word for word“Our major competitors in the insurance consulting and software industry include Milliman, Oliver Wyman (a Marsh & McLennan company), the big four accounting firms (Deloitte LLP, Ernst & Young, PricewaterhouseCoopers, and KPMG), and SunGard.” 10-K for 2025
HealthEquity, WageWorks
Word for word“We also compete with the public health insurance exchanges currently run by the U.S. federal and state governments, as well as providers of account-based health plans and consumer-directed benefits such as WageWorks and HealthEquity.” 10-K for 2025
Who names Willis Towers Watson
Companies whose own annual reports name Willis Towers Watson as a competitor.
Word for word“We compete with numerous other global insurance brokers and consulting companies, including, among others, Marsh McLennan, Willis Towers Watson, Arthur J Gallagher & Company, and Lockton Companies, Inc., as well as numerous other global, regional, and local firms in almost every area of our business.” 10-K for 2025
Word for word“We actively compete with numerous integrated financial services organizations as well as insurance companies and brokers, producer groups, individual insurance agents, investment management firms, independent financial planners and broker-dealers, including public participants, such as Aon plc, Marsh & McLennan Companies, Inc., Willis Towers Watson plc, Arthur J. Gallagher & Co. and Brown & Brown Inc.; private company participants, such as Hub International Limited and USI, Inc.; and in our personal lines business, Goosehead Insurance, Inc. and The Woodlands Financial Group.” 10-K for 2025
Word for word“The human resource consulting market has been traditionally fragmented and a number of large consulting firms, such as AON, Deloitte, McKinsey, Mercer and Willis Towers Watson have built businesses in human resource consulting to serve these needs.” 10-K for 2026
Word for word“Competitors for OCIO services at larger institutional investors may include global advisory firms offering fiduciary consulting and management services, such as Mercer, Aon Hewitt and Willis Towers Watson, as well as asset management firms like BlackRock and Goldman Sachs.” 10-K for 2025
Read from Willis Towers Watson’s annual reports (10-K for 2025, 10-K for 2024, 10-K for 2023) and the financial data it files with the SEC, as of 2026-02-25. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.