Stratrix
On the Record · Trupanion

Trupanion acquisitions, on the record

The businesses Trupanion bought and sold, as its annual reports describe them, with the cash it reported paying for acquisitions each year and every deal filing since 2016.

Deals its annual reports describe

BusinessDealWhenValue
Smart Paws
Word for word“In August 2022 we purchased Smart Paws, a managing general agent for pet insurance with operations based in Germany and Switzerland, and in November 2022 we acquired PetExpert, a managing general agent for pet insurance with operations based in the Czech Republic and Slovakia.” 10-K for 2023
acquisitionAugust 2022—
PetExpert
Word for word“In August 2022 we purchased Smart Paws, a managing general agent for pet insurance with operations based in Germany and Switzerland, and in November 2022 we acquired PetExpert, a managing general agent for pet insurance with operations based in the Czech Republic and Slovakia.” 10-K for 2023
acquisitionNovember 2022—
As filedReported in the company's financial data (XBRL), each linked to its filing
Fiscal year endedCash paid for acquisitions (net of cash acquired)Goodwill from acquisitions
2019-12-31$0—
2020-12-31$48.1 million$31.4 million
2021-12-31$0—
2022-12-31$15 million$12.2 million
2023-12-31$0—
2024-12-31$0—

Deal filings since 2016

Read from Trupanion’s annual reports (10-K for 2025, 10-K for 2024, 10-K for 2023) and the financial data it files with the SEC, as of 2026-02-13. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.