On the Record · Playtika Holding
Playtika Holding acquisitions, on the record
The businesses Playtika Holding bought and sold, as its annual reports describe them, with the cash it reported paying for acquisitions each year and every deal filing since 2016.
Deals its annual reports describe
| Business | Deal | When | Value |
|---|---|---|---|
InnPlay StudiosWord for word“Over the past 12 years, we have successfully acquired a number of mobile games and studios, including InnPlay Studios (2023), Youda Games (2023), JustPlay (2022), Reworks (2021), Seriously (2019), Supertreat (2019), Wooga (2018), Jelly Button (2017), House of Fun (2014), World Series of Poker (2013) and Bingo Blitz (2012).” 10-K for 2023 | acquisition | 2023 | — |
Youda GamesWord for word“Over the past 12 years, we have successfully acquired a number of mobile games and studios, including InnPlay Studios (2023), Youda Games (2023), JustPlay (2022), Reworks (2021), Seriously (2019), Supertreat (2019), Wooga (2018), Jelly Button (2017), House of Fun (2014), World Series of Poker (2013) and Bingo Blitz (2012).” 10-K for 2023 | acquisition | 2023 | — |
JustPlayWord for word“Over the past 12 years, we have successfully acquired a number of mobile games and studios, including InnPlay Studios (2023), Youda Games (2023), JustPlay (2022), Reworks (2021), Seriously (2019), Supertreat (2019), Wooga (2018), Jelly Button (2017), House of Fun (2014), World Series of Poker (2013) and Bingo Blitz (2012).” 10-K for 2023 | acquisition | 2022 | — |
ReworksWord for word“Over the past 12 years, we have successfully acquired a number of mobile games and studios, including InnPlay Studios (2023), Youda Games (2023), JustPlay (2022), Reworks (2021), Seriously (2019), Supertreat (2019), Wooga (2018), Jelly Button (2017), House of Fun (2014), World Series of Poker (2013) and Bingo Blitz (2012).” 10-K for 2023 | acquisition | 2021 | — |
Seriously Holding Corp., or SeriouslyWord for word“Historically, a significant portion of our growth has been as a result of our acquisition of complementary studios and games, rather than in-house development, including our acquisition of Wooga GmbH, or Wooga, in 2018, Supertreat GmbH, or Supertreat, in 2019, Seriously Holding Corp., or Seriously, in 2019, Reworks Oy, or Reworks, in 2021, JustPlay.LOL, or JustPlay, in 2022, the Youda Games’ card game portfolio in 2023, and G.S InnPlay Labs Ltd., or InnPlay Labs in 2023, and we anticipate that acquisitions will continue to be an important source of growth in the near future.” 10-K for 2023 | acquisition | 2019 | — |
Wooga GmbH, or WoogaWord for word“Historically, a significant portion of our growth has been as a result of our acquisition of complementary studios and games, rather than in-house development, including our acquisition of Wooga GmbH, or Wooga, in 2018, Supertreat GmbH, or Supertreat, in 2019, Seriously Holding Corp., or Seriously, in 2019, Reworks Oy, or Reworks, in 2021, JustPlay.LOL, or JustPlay, in 2022, the Youda Games’ card game portfolio in 2023, and G.S InnPlay Labs Ltd., or InnPlay Labs in 2023, and we anticipate that acquisitions will continue to be an important source of growth in the near future.” 10-K for 2023 | acquisition | 2018 | — |
Supertreat GmbH, or SupertreatWord for word“Historically, a significant portion of our growth has been as a result of our acquisition of complementary studios and games, rather than in-house development, including our acquisition of Wooga GmbH, or Wooga, in 2018, Supertreat GmbH, or Supertreat, in 2019, Seriously Holding Corp., or Seriously, in 2019, Reworks Oy, or Reworks, in 2021, JustPlay.LOL, or JustPlay, in 2022, the Youda Games’ card game portfolio in 2023, and G.S InnPlay Labs Ltd., or InnPlay Labs in 2023, and we anticipate that acquisitions will continue to be an important source of growth in the near future.” 10-K for 2023 | acquisition | 2019 | — |
G.S InnPlay Labs Ltd., or InnPlay LabsWord for word“Historically, a significant portion of our growth has been as a result of our acquisition of complementary studios and games, rather than in-house development, including our acquisition of Wooga GmbH, or Wooga, in 2018, Supertreat GmbH, or Supertreat, in 2019, Seriously Holding Corp., or Seriously, in 2019, Reworks Oy, or Reworks, in 2021, JustPlay.LOL, or JustPlay, in 2022, the Youda Games’ card game portfolio in 2023, and G.S InnPlay Labs Ltd., or InnPlay Labs in 2023, and we anticipate that acquisitions will continue to be an important source of growth in the near future.” 10-K for 2023 | acquisition | 2023 | — |
SuperPlay Ltd.Word for word“*SuperPlay Ltd.’s games are not included in this list as the studio was acquired in November 2024.” 10-K for 2024 | acquisition | November 2024 | — |
JustPlay.LOLWord for word“including our acquisition of Wooga GmbH, or Wooga, in 2018, Supertreat GmbH, or Supertreat, in 2019, Seriously Holding Corp., or Seriously, in 2019, Reworks Oy, or Reworks, in 2021, JustPlay.LOL, or JustPlay, in 2022, the Youda Games’ card game portfolio in 2023, G.S InnPlay Labs Ltd. in 2023, and our largest acquisition to date, SuperPlay Ltd. in 2024.” 10-K for 2024 | acquisition | 2022 | — |
Reworks OyWord for word“Over the past 13 years, we have successfully acquired a number of mobile games and studios, including SuperPlay (2024), InnPlay Studios (2023), Youda Games (2023), JustPlay (2022), Reworks (2021), Seriously (2019), Supertreat (2019), Wooga (2018), Jelly Button (2017), House of Fun (2014), World Series of Poker (2013) and Bingo Blitz (2012).” 10-K for 2024 | acquisition | 2021 | — |
| Fiscal year ended | Cash paid for acquisitions (net of cash acquired) | Goodwill from acquisitions |
|---|---|---|
| 2018-12-31 | $3 million | — |
| 2019-12-31 | $422.7 million | $255.5 million |
| 2020-12-31 | $0 | $0 |
| 2021-12-31 | $394.1 million | $312.6 million |
| 2022-12-31 | $29.9 million | $29.7 million |
| 2023-12-31 | $159.6 million | $172.2 million |
| 2024-12-31 | $686.9 million | $711.6 million |
| 2025-12-31 | $0 | $0 |
Deal filings since 2016
- 2026-02-17 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2025-04-28 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2024-11-20 Form 8-K, Item 2.01: Completion of Acquisition or Disposition of Assets
- 2024-09-20 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2023-09-15 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2022-07-11 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2021-09-02 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2021-03-11 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2021-01-20 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
Read from Playtika Holding’s annual reports (10-K for 2025, 10-K for 2024, 10-K for 2023) and the financial data it files with the SEC, as of 2026-02-26. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.