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On the Record · Nielsen Holdings

Nielsen Holdings competitors, on the record

The companies Nielsen Holdings itself names as competitors in its annual reports, 2019 to 2021, each with the sentence it appears in and the filing it came from.

Who Nielsen Holdings names

CompanyNamed in
Analytic Partners2021
Comscore2021
Eastlan Ratings2021
Gain Theory2021
GfK2021
Ipsos2021
IpsosMMA2021
IRI2021
iSpot.tv2021
Kantar2021
LiveRamp2021
Mediapresse2021
Neustar2021
Oracle2021
Parrot Analytics2021
Red Bee Media2021
Sportradar2021
Stats Perform2021
The Trade Desk2021
Triton2021
Whip Media2021
Xperi2021

In its own words

  1. Analytic Partners, Gain Theory, IpsosMMA, IRI, Neustar

    Word for word“In recent years, key competitors include Analytic Partners, Neustar, IpsosMMA, Gain Theory and IRI.” 10-K for 2021
  2. Comscore, iSpot.tv, LiveRamp, Oracle, The Trade Desk

    Word for word“Our primary competitors in the digital audience and campaign measurement space in the U.S. are Comscore, LiveRamp, Oracle, The Trade Desk and iSpot.tv.” 10-K for 2021
  3. Eastlan Ratings

    Word for word“Our principal competitor for Radio audience measurement in the U.S. is Eastlan Ratings who uses telephone recall based approach and their services are primarily sold in smaller markets.” 10-K for 2021
  4. GfK, Ipsos, Kantar

    Word for word“Our principal competitor in television audience measurement outside the U.S. is Kantar, with companies such as GfK and Ipsos also providing competition in select individual countries.” 10-K for 2021
  5. Mediapresse, Red Bee Media

    Word for word“Gracenote also competes with Red Bee Media and Mediapresse mainly in video across a number of international markets.” 10-K for 2021
  6. Parrot Analytics, Whip Media

    Word for word“In the area of content analytics, we compete with Whip Media and Parrot Analytics.” 10-K for 2021
  7. Sportradar, Stats Perform

    Word for word“Gracenote's competition on the sports front comes from Stats Perform and Sportradar.” 10-K for 2021
  8. Triton

    Word for word“Additionally Triton, a U.S.-based digital competitor, has a streaming Audio and Podcast measurement service that uses server log technology.” 10-K for 2021
  9. Xperi

    Word for word“On the video and music fronts, we primarily compete with Xperi which owns TiVo.” 10-K for 2021

Read from Nielsen Holdings’s annual reports (10-K for 2021, 10-K for 2020, 10-K for 2019) and the financial data it files with the SEC, as of 2022-02-28. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.