Activision Blizzard is a video game holding company that develops and publishes games. It is known for franchises including Call of Duty, World of Warcraft, and Candy Crush. It is a subsidiary of Microsoft.
We dig behind Microsoft-Activision Blizzard's stated narrative to unravel the real strategy — the calls that actually shaped it, and why they played out the way they did.
Decision Forks
Company profile
Industry
Video games
Founded
2008
Headquarters
Santa Monica, United States
Ownership
Subsidiary of Microsoft
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