On the Record · e.l.f. Beauty
e.l.f. Beauty acquisitions, on the record
The businesses e.l.f. Beauty bought and sold, as its annual reports describe them, with the cash it reported paying for acquisitions each year and every deal filing since 2016.
Deals its annual reports describe
| Business | Deal | When | Value |
|---|---|---|---|
Naturium LLCWord for word“On October 4, 2023, we consummated our acquisition of Naturium LLC, a Delaware limited liability company (“Naturium”), and TCB-N Prelude Blocker Corp., a Delaware corporation (“Blocker”), pursuant to a Securities Purchase Agreement, dated August 28, 2023 (the "Purchase Agreement"), by and among the Company, e.l.f. Cosmetics, Inc., Naturium, Blocker and various sellers.” 10-K for 2024 | acquisition | On October 4, 2023 | — |
rhode (HRBeauty LLC)Word for word“The deal is comprised of $800.0 million at closing, subject to customary adjustments, in a combination of $600.0 million of cash and $200.0 million of stock, and potential earnout consideration of up to $200.0 million based on the future growth of the brand over a three-year timeframe.” 10-K for 2025 | agreed acquisition | — | $800.0 million at closing, subject to customary adjustments, in a combination of $600.0 million of cash and $200.0 million of stock, and potential earnout consideration of up to $200.0 million based on the future growth of the brand over a three-year timeframe. |
Naturium LLC and TCB-N Prelude Blocker Corp.Word for word“Pursuant to the Purchase Agreement, we acquired all rights, title and interest in and to the outstanding equity securities of Naturium and Blocker for a purchase price of $333.0 million paid in cash and shares of our common stock (the "Acquisition").” 10-K for 2025 | acquisition | — | a purchase price of $333.0 million paid in cash and shares of our common stock |
HRBeauty LLC (rhode)Word for word“On August 5, 2025, we consummated the acquisition (the “rhode Acquisition”) of HRBeauty LLC (“rhode”), the fast-growing, multi-category lifestyle beauty brand founded by Hailey Bieber for a purchase price of $897.5 million in a combination of cash, shares of our common stock, and potential earnout.” 10-K for 2026 | acquisition | On August 5, 2025 | $897.5 million |
| Fiscal year ended | Cash paid for acquisitions (net of cash acquired) |
|---|---|
| 2017-12-31 | $0 |
| 2018-12-31 | $0 |
| 2020-03-31 | $25.9 million |
| 2021-03-31 | $0 |
| 2022-03-31 | $0 |
| 2023-03-31 | $0 |
| 2024-03-31 | $275 million |
| 2025-03-31 | $0 |
| 2026-03-31 | $581.7 million |
Deal filings since 2016
- 2025-08-06 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2025-08-06 Form 8-K, Item 2.01: Completion of Acquisition or Disposition of Assets
- 2025-05-28 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2025-05-28 Form 8-K, Item 2.01: Completion of Acquisition or Disposition of Assets
- 2025-03-03 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2024-08-27 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2023-08-29 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2021-05-04 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2020-07-02 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2020-04-09 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2017-08-28 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2017-03-03 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
- 2016-12-28 Form 8-K, Item 1.01: Entry into a Material Definitive Agreement
Read from e.l.f. Beauty’s annual reports (10-K for 2026, 10-K for 2025, 10-K for 2024) and the financial data it files with the SEC, as of 2026-05-21. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.