Stratrix
On the Record · Carmax

Carmax competitors, on the record

The companies whose own annual reports name Carmax as a competitor, each with the sentence it appears in and the filing it came from.

Who Carmax names

Carmax’s annual reports for 2024 to 2026 describe its competition by kind of business and do not name competing companies.

Who names Carmax

Companies whose own annual reports name Carmax as a competitor.

  1. Carvana names it as “CarMax” · 2025

    Word for word“Our current and future competitors include: • traditional used vehicle dealerships such as CarMax; • internet and online automotive sites, such as Amazon, Autobytel, AutoTrader, Cars, Carfax, CarGurus, eBay Motors, Edmunds, Google, KBB, and TrueCar; • providers of offline, membership-based car-buying services such as the Costco Auto Program; • new and used vehicle dealers or marketplaces with e-commerce business or online platforms; • marketplaces that could compete with our wholesale marketplace program; • automobile manufacturers such as Ford, General Motors, Toyota, Volkswagen, Tesla, Rivian, and Lucid; and • privately negotiated transactions.” 10-K for 2025
  2. Openlane names it as “CarMax” · 2025

    Word for word“In addition, used car retailers, such as CarMax and Carvana, have developed proprietary platforms for selling vehicles to other dealers, and some dealers still utilize independent wholesalers to buy and sell used vehicles.” 10-K for 2025

Read from Carmax’s annual reports (10-K for 2026, 10-K for 2025, 10-K for 2024) and the financial data it files with the SEC, as of 2026-04-15. Every quotation is word for word from the filing linked beside it; how these pages are built and checked. The full record is in its company data sheet.