Strategy Narrative Builder
Can you summarize your strategy in one sentence?
A guided Mad-Libs style workshop that generates four distinct strategy narratives for your company, each based on a proven strategic framework: Porter's Competitive Advantage, Blue Ocean, Value Discipline, and Jobs-to-be-Done.
How to use this tool
Fill in each field with information about your company — your name, what you do, your key asset, target market, and differentiator. The builder instantly produces four strategy narrative variations. Review them, pick the one that resonates, and refine it with your team.
Your company or product name
What does your company fundamentally do?
What unique resource gives you an edge?
Who are you building this for?
Why you instead of the alternative?
What pain does the customer feel?
Want to discuss your results?
Our strategists can help you turn these insights into action. Or explore more diagnostic tools to build a complete picture.