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Tesla vs BYD

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Tesla vs BYD is one of the companies we cover in depth.

We dig behind Tesla vs BYD's stated narrative to unravel the real strategy — the calls that actually shaped it, and why they played out the way they did.

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The Showdown · Business Model
Tesla Kept the 2024 EV Crown by About 24,000 Cars — and BYD Took the Margin, 19.4% to 17.9%
Everyone says BYD outsold Tesla in EVs in 2024. It didn't - Tesla still edged it by ~24,000 pure battery-electric cars. The real story is hidden in the margins: BYD's gross margin (19.4%) passed Tesla's (17.9%), and the premium it was built to charge began to evaporate.
7 min
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