What this sheet is for
Design a loss-leader + consumable system and defend the lock.
It belongs to the Business Model family of work and is built for one job: plan. Pairs with: A07 The Loss Leader.
This is a blank sheet: the structure, the prompts, and the questions in order. It carries no worked example, no model, and no manual. Those are what a Strategy Pack is.
How it works
Preview it first
The blank opens in your browser before you give us anything, so you can see the structure and decide whether it is worth the form.
Leave your details once
One work email unlocks all one hundred and thirty-six sheets, and we send this one to your inbox so it is there when you need it.
Use it in the room
Edit it, brand it, hand it round. There is no attribution requirement and no account to keep.
The Business Model packs
This sheet is used across every kind of decision, so it belongs to no single pack. These are the ones on the same shelf.
Goes well with
Funding-Bridge Planner — Blank Worksheet
Plan how a paying present funds an unprofitable bet to its payoff.
View →Unit Economics Canvas — Blank Canvas
Lay out per-unit revenue, cost, contribution, and where the real money is made.
View →Profit-Engine Map — Blank Mapping Sheet
Identify which part of the business generates the profit vs which is the hook.
View →