What it's for
Size a strategic bet against bankroll, conviction, and downside survivability.
It belongs to the Decision Forks family of work and is built for one job: decide. Pairs with: A03 Bet-the-Company.
How it works
01
Buy it once
A one-time purchase — yours to use on any project, as many times as you like.
02
Make it yours
Start from the blank template, or learn from a worked example inside a related story.
03
Use it in the room
Drop it into your next memo, review or board deck — already structured the way strategists think.
Goes well with
Canvas$1.99
Counterfactual Canvas
Structure the road-not-taken: the fork, the alternative, the divergence.
View →Template$1.99
Decision Journal & Log
Record a decision, its rationale, assumptions, and a review date to audit judgment later.
View →Worksheet$1.99
Opportunity-Cost Ledger
Make explicit what a choice forecloses — the cost of the road not taken.
View →