The Lean Startup by Eric Ries
Synopsis: The book presents a methodology for developing and launching new products and businesses, emphasizing rapid iteration, customer feedback, and validated learning.
Core Themes: Entrepreneurship, lean principles, minimum viable product (MVP), and continuous innovation.
Essential Takeaways: Companies must embrace experimentation, learn from customer feedback, and iterate quickly to increase their chances of success in a fast-paced, uncertain environment.
Amazon link: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898