Lens family
22 analyses · People & ControlCulture Doctrine
Salesforce Called Everyone 'Ohana.' Then It Laid Off 14,000 of Them.
Salesforce
Zuckerberg Retired 'Move Fast and Break Things' in 2014, Years Before Cambridge Analytica
Meta
Apple's Secrecy Rules Drew a Formal NLRB Complaint in 2024
Apple
GE's Welch-Era Engine Was GE Capital: 40% of Revenue, and Eventually a Federal Intervention
GE
Mobile and Drive-Thru Hit 70% of Sales, and Starbucks Vowed to Finally Build Its Third Place
Starbucks
Lululemon Sold a Feeling. Now the Feeling Won't Let It Listen.
Lululemon
The Most Copied Org Chart in Tech Was a Snapshot Spotify Itself Walked Away From.
Spotify
Amazon's 'Day 2 Is Death' Line Was a 1997 Throwaway About the Internet — Gospel Came in 2016
Amazon
Costco's High Wages and Its 4,000-Item Limit Are the Same Decision
Costco
Chewy's Condolence Flowers Are a Founding Doctrine, Practiced Long Before They Went Viral
Chewy
Nucor Kept Every Worker Through a $294 Million Loss by Letting Every Paycheck Shrink
Nucor
Toyota's Culture Is 73 Quotes in a 13-Page Book. That's Both Its Genius and Its Trap.
Toyota
Unilever Keeps Issuing One Cultural Doctrine for 400 Brands. That's the Bug, Not the Brand.
Unilever
Abercrombie Sold Exclusion as a Product. The Courts Sent the Invoice.
Abercrombie & Fitch
Reddit Has Two Owners Who Want Opposite Things. Its Whole Doctrine Is Pretending They Don't.
Reddit
Palantir Built a Company Around a Manifesto. The Manifesto Is Also the Risk.
Palantir
Finance CEO, Distant Headquarters, Outsourced Jet: The Decade That Remade Boeing
Boeing
Nordstrom's One-Rule Handbook Was a Half-Truth. So Was the Moat It Promised.
Nordstrom
Lululemon Replaced the $300 Million Celebrity Contract With Your 6 a.m. Yoga Instructor
Lululemon
Ryanair Is Rude on Purpose. The Rudeness Is a Line on the P&L.
Ryanair
The Hawaiian Shirt Is a Cost-Control Device. The Lawsuit Is What It Cost.
Trader Joe's
Closed on Sundays, Still the Highest-Grossing Fast Food in America: The Strategy Hidden in Chick-fil-A's Culture
Chick-fil-A
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